Fashion is an indispensable part of society, indicative of culture and history. People can express their identities, personalities, and creativities through fashion. It can make or break you; most of the time, people get their first impressions from what the other person is wearing, especially in a professional setting.
Robert Pauley III knows precisely how vital fashion is because his life has been forever shaped and changed by it.
Robert is the owner of WELTHE Guy LLC, a brand dedicated to lifestyle services. It started when Robert couldn’t find a classic men’s coat with a fur collar to his taste and decided to design one for himself with the help of custom tailors. As Robert wore his coat, people would stop him and inquire about the designer, and upon telling them that he was the designer, people would place orders. The word about Robert’s sleek and smart designs spread like wildfire until he showcased his designs in Atlanta, Chicago, and in New York during Fashion Week. Within two years, the WELTHE Top Coat gained such traction, from appearing in numerous online and print publications to being in an independent film.
People from all over the world purchase from Robert, from places like Canada, the United Kingdom, Mexico, Saudi Arabia, and Malaysia.
There must be an absolute eye and attention to detail when displaying his pieces, so Robert took it upon himself to learn photography to capture the elegance of his works better. The WELTHE Images Portraits was born, where clients can book photo sessions with Robert and have their portraits taken. Since his portrait business is an extension of Robert’s brand, Robert offers a celebrity-style photo shoot experience where he styles his clients and provides hair and makeup, with complimentary champagne. The image reveal is presented in a distressed leather box, handmade in Italy.
With Robert’s expertise in fashion, he also offers a style enhancement service, called Look WELTHE, for men who need advice on styling themselves and has disposable income. The service comes with a consultation so everyone involved can lay out what they want to be accomplished. There is also a virtual closet review, where Robert goes through the client’s current wardrobe and helps decide what to keep, donate, or sell. Lastly, Robert gives his clients a personalized guide they can use to apply their style changes, including skincare and grooming tips.
From having an Instagram account with less than two hundred followers, Robert’s account grew to over fifty-thousand followers, with over two hundred thousand impressions per week. He knows how to use social media to his advantage, successfully achieving a six-figure business in one year. Spanning across different social media, Robert is known for his blond beard and his greeting, “My people, my people, my people. It’s the WELTHE guy here!”
“Your style is your life” is a saying that Robert holds dear to him, and he believes the way you dress is a reflection of who you are and where you’re going. Looking back on his incredible journey, it all started from a fur coat meticulously designed by Robert.
Look for your next outfit-of-the-day inspirations or wardrobe on Robert’s Instagram or Pinterest. You can set a style enhancement consultation on his Facebook page. For grooming tips and tutorials, subscribe to Robert’s Youtube channel.
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